Pierre’s logs

levers for change + all things sustainable 
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Social Media for Sustainable Business|Earthsite | #Sustainability #SocialMedia #Marketing

80+ minutes long presentation, with audio

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Filed under  //   development   digital marketing   marketing 2.0   social media   sustainability   sustainable  

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As an approach, #designthinking taps into capacities we all have but that are overlooked by more conventional problem-solving practices

Designers have traditionally focused on enhancing the look and functionality of products.  Recently, they have begun using design tools to tackle more complex problems, such as finding ways to provide low-cost healthcare throughout the world.  Businesses were first to embrace this new approach—called design thinking—now nonprofits are beginning to adopt it too.

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Filed under  //   change   design   design thinking   Ideo   social change   social design   sustainability   sustainable  

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Sustainability is becoming mainstream, customers are demanding it and it is becoming clear that it can make good economic sense

Some standouts for me from the conference [Agriculture 2.0] (in order of appearance not importance!)

Tod Murphy from Vermont’s Farmer’s Diner. He talked about working with farmers and creating a business that was successful and practical. Love that his diner serves the farmers he buys products from.

Carol Kramer LeBlanc, from US Department of Agriculture where she serves as the director of Sustainable Development. Her talk was interesting because she outlined all the new programs available to farmers. Cannot wait to see the impact of these new programs in our rural communities!

Diana Endicott from Good Natured Farms a cooperative of 18 family farms in Kansas and Missouri. Very inspiring woman and organization. Great model for farmers getting together to save rural communities.

Craig Wichner who founded Vital Farmland, LP which invests in farmland and turns it into organic/sustainable farms. Would love to talk to him about all the farmland we have in upstate New York!

Pam Marrone, from Marrone Biopesticides an organic pesticide alternative manufacturer. Very impressed with her presentation, frankly a lot of the talk went over my head but from what I gathered she is a one-woman scientific powerhouse that has been creating patented biopesticides. Seems like there is a lot of exciting stuff that is and will be coming out of her company. Very cool.

Melina Shannon-DiPietro from Yale Sustainable Food Projects who spoke about the energy and commitment of today’s college student. Very inspiring and true, young people want to change the world with their minds and bodies. Cannot wait to see the energy these young people bring to farming and food in America!

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Filed under  //   ag20   agriculture   business   change   food   future   social change   sustainability   sustainable  

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Agriculture 2.0 New York September 17, 2009 | newseedadvisors

Entrepreneurs, farmers, scientists, academics, government officials, heads of investment funds focused on alternative agriculture - a ‘who’s who’ of the rapidly growing sustainable agriculture industry – met in New York for this all-day event. 

Agriculture 2.0TM is the starting point for the next stage of growth in sustainable agriculture – bringing together top-tier capital sources, business leaders and innovators. 

It's the first time I hear about Agriculture 2.0 !
2.0 is an amazing trend ! I am currently attending the Paris 2.0 conference here in Paris !

What about World 2.0 ?!

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Filed under  //   agriculture   change   conference   event   sustainability  

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Kaaaki

The new currencies reflect a changing landscape for scarcity, what any currency is based on.

And Jordan, The Wall Street Journal

In a time where information is abundant, there needs to be a new definition of what's becoming scarce: attention, trust, reputation.

Austin Hill, Venture capitalist

The centralized currency was developed by monarchs in the 12th and 13th century to prevent peer-to-peer transactions.

Douglas Rushkoff, Author

 

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Filed under  //   change   future of money   kaaaki   new currencies   sustainability  

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'The real dividend, he says, is diversity' #SlowMoney #WoodyTasch #WSJ

The real dividend, he says, is diversity: In an era of industrial agriculture, where millions of acres are planted with the same variety of corn and millions of pigs are bred to be genetically similar, small local farms are the ultimate hedge fund. They preserve heirloom seeds and quirky breeds; strengthen the soil with organic nutrients; create local markets that connect producer directly to consumer.

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Filed under  //   economy   slowmoney   sustainability   sustainable   Woody Tasch  

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in the morning of a day, Global Warming Song and Calendar of Events

Currently, an increasing number of local events and actions about global warming are organized by individuals or groups in different parts of the world. The efficiency and effectiveness of these efforts would be maximized only if people act together.

The aim of the non-profit, non-political web platform in the morning of a day ® is:
  • to provide activists and event organizers with an opportunity to announce and promote their events and actions about global warming.
  • to inform the general public about these events and actions, and give them the opportunity to participate in them
  • to connect the event organizers, by informing them about each others' actions

Additionally, to strengthen and promote the idea of collective action, this platform offers a song, called in the morning of a day. Feel free to listen to it, download it, sing it and share it with others, in order to raise global warming awareness.

All the information posted on this platform is organized in detail and shared with all its users.

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Filed under  //   activism   change   climate   earth   environment   event   global warming   green   save the world   sustainability  

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Worldchanging.com: 10 Big, Really Hard Things We Can Do to Save the Planet

Article Photo
There are no simple steps worth caring about. We'll only head off disaster by taking steps -- together -- that are massive, societal and thorough. Most of what needs to be done involves political engagement, systems redesign, and cultural change. It can't be done in an afternoon and then forgotten about.
So screw the little things. Here are 10 big, difficult, world-changing concepts we can get behind.
  1. ELIMINATE NUCLEAR WEAPONS
  2. STABILIZE THE BOTTOM BILLION
  3. CREATE A GLOBALLY TRANSPARENT SOCIETY
  4. BE PREPARED, GLOBALLY
  5. EMPOWER WOMEN
  6. ENABLE A FUTURE FORWARD DIET
  7. DOCUMENT ALL LIFE
  8. NEGOTIATE AN EFFECTIVE CLIMATE TREATY
  9. BUILD BRIGHT GREEN CITIES
  10. BUILD NO NEW HIGHWAYS
Read more >> worldchanging.com

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Filed under  //   cities   climate   future   green   human rights   life   nuclear weapons   save the world   sustainability  

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The Oil Drum: Europe | Is the 2000 Watt Society Sustainable in Switzerland?

Recently a debate has arisen here at ETH Zurich centering on the question whether the envisaged "2000 Watt Society" is inevitable. Why shouldn't we be allowed to use more energy? Wouldn't it be more important to limit greenhouse gas emissions?
A large majority of the Swiss people are not in favor of nuclear power. The licenses of our five current nuclear power plants will expire within the next 20 years. Unless we replace them by new nuclear power stations, and at least until now, there is no will to do so, this power will simply go away.
The oil and the gas will no longer be available in significant amounts, thus we cannot rely on having those still at our disposal by 2050. Assuming that we aggressively increase all alternative types of energy (solar, wind, geothermal) by a factor of ten, which may be difficult but doable, we will have only 2 kW per capita available by 2050.
Hence the 2000 Watt Society makes sense also from an entirely different angle: not as a lower limit of how much we may consume with a good conscience, but rather as an upper limit of how much will be at our disposal after the availability of cheap and ample fossil fuels has drawn to a close.


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Filed under  //   carbon footprint   energy   greenhouse gas   nuclear power   nuclear power plant   oil   power plant   sustainability   switzerland  

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Design is the Problem : The Future of Design Must Be Sustainable - by Nathan Shedroff, Rosenfeld Media

Design is the Problem explains:

  1. How sustainability isn't as difficult to understand and address as many would have you think
  2. Several of the leading frameworks and perspectives on sustainability
  3. How to insert sustainability into the development process that you're already using
  4. The many, practical strategies that make the products, services, and events you design and develop more sustainable—right now

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Filed under  //   change   design   nathan shedroff   product   services   sustainability   sustainable  

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