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Social Media for Sustainable Business|Earthsite | #Sustainability #SocialMedia #Marketing

80+ minutes long presentation, with audio

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Filed under  //   development   digital marketing   marketing 2.0   social media   sustainability   sustainable  

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As an approach, #designthinking taps into capacities we all have but that are overlooked by more conventional problem-solving practices

Designers have traditionally focused on enhancing the look and functionality of products.  Recently, they have begun using design tools to tackle more complex problems, such as finding ways to provide low-cost healthcare throughout the world.  Businesses were first to embrace this new approach—called design thinking—now nonprofits are beginning to adopt it too.

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Filed under  //   change   design   design thinking   Ideo   social change   social design   sustainability   sustainable  

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Sustainability is becoming mainstream, customers are demanding it and it is becoming clear that it can make good economic sense

Some standouts for me from the conference [Agriculture 2.0] (in order of appearance not importance!)

Tod Murphy from Vermont’s Farmer’s Diner. He talked about working with farmers and creating a business that was successful and practical. Love that his diner serves the farmers he buys products from.

Carol Kramer LeBlanc, from US Department of Agriculture where she serves as the director of Sustainable Development. Her talk was interesting because she outlined all the new programs available to farmers. Cannot wait to see the impact of these new programs in our rural communities!

Diana Endicott from Good Natured Farms a cooperative of 18 family farms in Kansas and Missouri. Very inspiring woman and organization. Great model for farmers getting together to save rural communities.

Craig Wichner who founded Vital Farmland, LP which invests in farmland and turns it into organic/sustainable farms. Would love to talk to him about all the farmland we have in upstate New York!

Pam Marrone, from Marrone Biopesticides an organic pesticide alternative manufacturer. Very impressed with her presentation, frankly a lot of the talk went over my head but from what I gathered she is a one-woman scientific powerhouse that has been creating patented biopesticides. Seems like there is a lot of exciting stuff that is and will be coming out of her company. Very cool.

Melina Shannon-DiPietro from Yale Sustainable Food Projects who spoke about the energy and commitment of today’s college student. Very inspiring and true, young people want to change the world with their minds and bodies. Cannot wait to see the energy these young people bring to farming and food in America!

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Filed under  //   ag20   agriculture   business   change   food   future   social change   sustainability   sustainable  

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'The real dividend, he says, is diversity' #SlowMoney #WoodyTasch #WSJ

The real dividend, he says, is diversity: In an era of industrial agriculture, where millions of acres are planted with the same variety of corn and millions of pigs are bred to be genetically similar, small local farms are the ultimate hedge fund. They preserve heirloom seeds and quirky breeds; strengthen the soil with organic nutrients; create local markets that connect producer directly to consumer.

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Filed under  //   economy   slowmoney   sustainability   sustainable   Woody Tasch  

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Design is the Problem : The Future of Design Must Be Sustainable - by Nathan Shedroff, Rosenfeld Media

Design is the Problem explains:

  1. How sustainability isn't as difficult to understand and address as many would have you think
  2. Several of the leading frameworks and perspectives on sustainability
  3. How to insert sustainability into the development process that you're already using
  4. The many, practical strategies that make the products, services, and events you design and develop more sustainable—right now

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Filed under  //   change   design   nathan shedroff   product   services   sustainability   sustainable  

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1.618 First Sustainable Luxury Fair in Paris, with WWF and French Ministry of Culture

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Filed under  //   art   culture   fair   france   i love paris   luxury   sustainability   sustainable   wwf  

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Designing for a Sustainable World - via World Usability Day

Human-centered design directly supports the first two pillars of sustainability:

  • Economic - matching a design to user's needs and abilities enhance its utilization, quality, and efficiency, thus providing cost effective solutions and reducing the likelihood that systems products and services will be rejected by their users;
  • Social - taking a human-centered approach results in systems, products and services which are better for the health and wellbeing of their users, including users with disabilities;

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Filed under  //   design   economy   human centered   social change   sustainability   sustainable  

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Wan't to Save the Forest ? Buy It !

http://naturerights.com/blog/nature-rights/le-projet/

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Filed under  //   activism   amazonia   brazil   campaining   deforestation   forest   global warming   sustainability   sustainable  

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